COSMETISTA EXPO 2025

Beauty - Cosmetics - Wellness

Cosmetista Expo North & West Africa is the leading beauty, cosmetics, and wellness trade show in Africa. This expo serves as a vibrant platform for industry professionals across the continent and beyond, fostering partnerships and facilitating business growth on both a national and international scale.

After seven successful editions, we are thrilled to announce the 8th edition of Cosmetista Expo North & West Africa, scheduled for May 3-6, 2025, in Casablanca.

COSMETISTA EXPO 2025

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Key Highlights of Cosmetista Expo 2025

Visibility

Showcase your products and services in a prestigious setting to thousands of keen visitors, including both professionals and consumers.

Anticipation

Stay ahead of the curve by discovering the latest industry trends, innovations, and market demands.

Positioning

Promote your brand, share your key messages, and enhance your brand image with a dedicated audience eager to learn about your offerings.

Business Development

Diversify your clientele, expand your customer base, and seize new business opportunities in a rapidly evolving market.

Networking

Broaden your professional network and develop partnerships on a national and international level. Gather a database of qualified contacts for future business growth.

Prove Your Expertise

Demonstrate your expertise and the effectiveness of your products or services through live demonstrations and workshops.

Beauty - Cosmetics - Wellness

COSMETISTA EXPO 2025

Cosmetista Expo North & West Africa has become the must-attend event in the cosmetics industry, concluding its seventh3tition with great success. The event, held from May 11-14, attracted over 19,000 visitors from around the world who came to explore the latest trends and innovations offered by both established companies and emerging brands specializing in natural products.

The 4,500 square meters of exhibition space at the International Fair of Casablanca AMDIE ( Ex. OFEC) were packed with 130 stands featuring approximately 700 brands from Europe, Brazil, North America, Asia, and, of course, Africa and Morocco. These exhibitors, ranging from established industry players to new market entrants, presented a wide array of innovations, from skincare and haircare tools to makeup products, perfumes, natural products, and professional equipment.

The event also featured live shows, demonstrations, practical workshops, and conferences led by renowned experts, providing spa owners, beauty salon operators, and distributors with insights into the latest trends and technological advancements. This further solidified Cosmetista Expo North & West Africa's position as the leading event for professionals on the continent.

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HIGHLIGHTS 2024

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